Whenever new stuff appears in the Microsoft universe, native C++ developers can get to it first. That's because they can easily call Windows APIs or COM interfaces or however it's implemented. Managed developers need to wait until the new stuff gets added to the .NET Framework or to a particular managed technology, like WPF. Take taskbar integration, for example: adding tasks and destinations, getting a progress bar or icon overlay on your taskbar icon, and so on. From the very beginning you could interact with the taskbar from native code by making Windows API calls. The Code Pack is a popular managed wrapper from Microsoft that enables those interactions from managed code such as Windows Forms applications. In the early days of Windows 7, WPF developers also used the Code Pack - but now those capabilities are in WPF itself.
Does that mean that native developers get nothing new? On release day they gain the ability to call those APIs and that's that? Of course not. Native developers use frameworks and libraries to build their applications, and those frameworks and libraries in many cases are wrappers for Windows functionality. One of those is MFC and you should know that MFC has support for Windows 7 functionality.
If that's news to you, then watch my screencast on Channel 9 in which I cover jumplists and overlays with lots of demos. It's just one or two lines of code for each of
these. Users expect their apps to behave like
this. MFC makes it simple.