If you want to start talking to developers about your technology, you're hardly the first. Whether you want to talk about the tech your company builds, or just tech that you like to use, or something a little in between (I don't make Microsoft software, or sell it, but since it's the platform I consult and mentor on, I have a financial interest in people using the tech I talk about) there is someone out there who is in the same boat as you. Chris Heilmann
, a web developer evangelist working for the Yahoo
Developer Network, has written a handbook
for developer evangelists. Trust me, what this handbook has to say is not Yahoo-specific, or web-specific, at all. It is developer-specific in parts, since demos and such are vital to us. Definitely worth a read - and if you want to speak on our tech, start doing some of this.